// receipts & rampages

Results, not slideware.

Mischief managed. Growth delivered.

A look at what marketing leadership has produced across hyper-growth healthtech, telehealth, and SaaS companies.

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// caper #01 · Healthtech unicorn

Building performance marketing from scratch.

As the first performance marketing hire, the Gremlin built the entire digital acquisition strategy across SEM, paid social, display, SEO, influencers, digital audio, app store, and programmatic.

  • Performance

    paid search, paid social, programmatic, SEO/AEO, website, creatives

  • Brand & GTM

    brand identity and logo, brand book, positioning, launch, narrative, creatives, videos, content

  • Lifecycle

    CRM, email marketing, promotions, retention, referral

  • Analytics

    attribution, MMM, dashboards, performance

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// caper #02 · Consumer healthtech brand

Zero to profitability.

Within a high-growth infrastructure, the Gremlin has started many brands from scratch, launched them, and grown them to profitability while building the brand, GTM strategy, and operating model. Leads marketing across both the consumer brand and the underlying infrastructure business. For category context: Teladoc pulled in ~$2.6B in 2023 revenue, Carbon Health is reported to be near ~$400M ARR, and Canvas Medical powers the infrastructure layer that many modern clinics run on. The playbook here competes in that arena, but built lean and profitable from day one.

  • $200+ Milllion Revenue

    Teladoc Virtual Care, Primary Care and Mental Health 

  • ~$400M

    Carbon Health reported ARR

  • Canvas

    Successful exit through Soft Bank

  • Profitable

    Healthhub.care from launch to profitability

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// caper #03 · Venture-backed mobility startup

Launching new markets fast.

As founding performance marketer at a car subscription startup (later acquired), the Gremlin owned acquisition across SEM, paid social, display, SEO, and programmatic,  helping brands like Canvas, Carbon Health, Teladoc, and HealthHub grow nationally across all 50 states.

  • 50 states

    launched in parallel

  • $100M+

    budget managed

  • 15% MoM

    growth, CAC −10%

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// caper #04 · B2B SaaS startup

First marketing hire, 300% lead growth.

As the first marketing hire at Sopact, the Gremlin set up the entire customer acquisition strategy and grew inbound leads 300%, from 5 to 40 per month, while launching the company's first mobile app.

  • 300%

    inbound lead growth

Causing mayhem in your funnel since day one.

Want results like these?

Book a discovery callOr email moiz@thegrowthgremlin.com